Election Shifts & Amazon's New Strategy 🗳️ 🛍️

In this edition: Mapping America's political realignment, tech's new relationship with government, and Amazon may be turning into Temu

This Week’s Data Story: The Great Right Shift 🗳️ 🇺🇸 

It’s been a big week for political news, pundits, and reflections on campaign strategies, so I understand if you’re feeling a little burnt out from the coverage. For a lot of people, the most striking aspect was the Republican party’s ability to make significant inroads in traditionally Democratic areas. For example, New York saw a dramatic narrowing of the Democratic margin from 23 to 11 points, in New Jersey it was 16 to 5 points, and Connecticut from 20 to 11 points.

BUT, since we love a data story over here, some of the most interesting visualizations from the election came from the teams over at the Financial Times & the New York Times. They used interesting graphics to show the voting shifts (compared to the 2020 election), including ones that superimposed trend arrows on the U.S. map (above) to ones where the arrow was the visual, like this:

Note, how the NY Times explains the graphic, since it’s a non-traditional one.

And of course, we have to mention the branding of the 2024 Election as the "Podcast Election." And no, not the NPR podcasts, but the podcasts like Call Her Daddy & Joe Rogan that have more influence on the younger everyday voter blocs than traditional media.

Tech Pulse 🖥️ 

By the Numbers: The Influencer Election 📱💰

$100,000

The maximum amount People First has paid to influencers with millions of followers for a single political post this year. Influencers who normally don’t bring up politics, so when they do, their audience pays attention. Unlike traditional political ads, these sponsored posts aren't federally regulated and don't require disclosure to audiences.  (Source)

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Career Corner: Should we find meaning from our jobs? If so, how? 🌟 

@hbrearlycareer

True happiness from work may not come from traditional markers like money, power, or reputation. Arthur Brooks, an HBS Professor and coaut... See more

Beyond the Data 🪩 

On to another week!

— Kere